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A Nebraska native, Bashore grew up fishing the banks of the Blue River and Harlan County Reservoir at a very early age. Influenced by his stepfather very early in life, he was hooked on Walleye fishing and participated in his first walleye tournament at age 16.  There was no looking back at this point, his love for the outdoors soon consumed his life and led him down the path he currently travels.  In 1996, he attended the University of Nebraska Lincoln studying Forestry, Fisheries and Wildlife Management.  During this time he also owned and operated a custom home building company and later a financial firm with expertise as a mortgage broker and insurance advisor. The sales/marketing knowledge and professional relationships gained from being a business owner not only help him promote his own business but also those in partnership. After two tours of duty to Iraq and Afghanistan, Brian is now settled in Sioux Falls, South Dakota with his wife Tammy and their two children Jakob and Elle and looking forward to getting back to his roots.


There is no question about Brian’s passion for the outdoors.  He has been successful in promoting the sport of fishing and increasing participation in outdoor sports and activities.  He accomplishes this through organizing kids fishing clinics, seminars, In-store promotions, tournament appearances and affiliation with several other non-profit and community organizations.  Brian also dedicates his time working with NGO's in the Conservation space such as National Wildlife Federation, National Professional Anglers Association Nebraska Wildlife Federation, Nebraska Walleye Association and South Dakota Walleyes Unlimited.  Brian has been involved in countless committees and other organizations to promote conservation and awareness.  He has been actively involved in many legislative issues and has spent several hours in Washington DC sponsored by Trout Unlimited/ National Wildlife Federation to advise on pending sportsmen issues. 


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